Extragalactic Distances and Hubble's Law

In the 1920s and 1930s, Edwin Hubble was studying the distances and velocities of galaxies. He noticed an amazing thing: distances and velocities are correlated:

(from Hubble 1936)

In other words, the Universe is expanding! For now, ignore the stupefying physical meaning behind this, and realize that Hubble's Law can be written

v=H0d (for v<<c)

In other words, if we can determine H0, then all we need to do is measure the radial velocity of a galaxy and we know its distance. How much simpler can you get?

Problem #1: what else (besides expansion) could affect the velocity of galaxies?

Problem #1a: For a given galaxy, how much of its velocity is really due to expansion?
Problem #1b: We live near a big galaxy cluster (Virgo).

Problem #2: we need to determine H0 (in km/s/Mpc).
How do we do this? We need to know the absolute distances of a large sample of galaxies at large distances. This is hard!

But if we can calibrate any of the previous techniques locally, and then use them to get distances to distant galaxies, it can be done.

A modern Hubble plot (from the HST Key Project team):

The history of H0 (from John Huchra via Dan Fabricant):

Best current estimate comes from using the Hubble Space Telescope to calibrate a whole set of distance indicators in more distant galaxies, and from measurements of the cosmic microwave background (more on that later...).  The HST studies get H0=72 +/- few km/s/Mpc; recent CMB studies get H0=68 +/- few km/s/Mpc (see discussion in Planck 2015 cosmology paper).